by Skylar Whitney | Mar 8, 2021 | Strategy
Influencer strategies are becoming increasingly common for everyone from big-box brands to small businesses. The trick is finding influencers that will successfully reach your target audience. The general assumption is that working with an influencer with a large...
by Skylar Whitney | May 16, 2019 | Media Relations, Media Strategy, Social Media, Strategy
I’m guilty. I follow a ton of influencers. I read their microblog captions, like their photos and videos, and check out the products they promote. I’ve even purchased a product, or three, after seeing my favorite influencers post about them. Instagram reached over 1...
by Lauryn Keegan | Feb 26, 2019 | Client Relationships
2019 has gotten off to a great start for Dittoe PR, as we recently added two new clients to our roster – and they both happen to be based in Beloit, Wisconsin! In January, we kicked off partnerships with Geronimo Hospitality Group, the hospitality team behind...
by Greta Snell | Feb 15, 2018 | Media Strategy, Social Media
Although it’s been around for decades in the form of celebrity endorsements, influencer relations is the latest craze in public relations and integrated marketing and is only going to continue to grow in relevancy. Rightfully so, too, because if done correctly,...