by Gabby Crays | Jan 10, 2023 | Event Planning, Social Media
POV: You’re unable to attend an event so you watch it through the lens of the organization’s social media pages. Let’s press the ⏪ button and take a peek into how the business made this possible by outlining its content ideas for the day of. We can start with...
by Kaitlyn Elpers | Nov 16, 2022 | Event Planning
Whether you’re planning a grand opening event, an intimate press dinner or an exclusive VIP party, the preparations and reporting are fairly consistent. Depending on the scale and purpose of your event, however, showcasing the results may vary depending on goals and...
by Ashley Shuler | Apr 6, 2022 | Event Planning, Event Promotion, Events
In-person, virtual or hybrid? When it comes to event planning and coverage, PR professionals (rightfully) have questions. Hosting events in a world affected by COVID-19 required major adjusting. Even with restrictions lifted, a responsive and flexible strategy is...
by Sarah Cox-Dedrick | Feb 15, 2022 | Public Relations
No matter the size of your business, you likely want to find the best, and most impactful, ways to showcase your company’s highlights, announcements, success stories and new hires. How do you make that happen? The answer is easier said than done: Work with the media....
by Kaitlyn Elpers | Feb 3, 2021 | Events
Everyone knows what a press conference is, but determining when and why to organize one (or how) can be a little less clear. From a PR perspective, press conferences can be beneficial in acquiring an influx of media coverage all at once, allowing all attending media...