Michelle Lott
PR Specialist
A 2020 graduate of Auburn University, Michelle majored in Public Relations with a minor in Marketing. She started her professional career at a digital marketing firm where she worked on paid ads, SEO, web design and more. Following her move from Alabama to Indianapolis in May 2021, Michelle worked for a public relations agency before joining the team at Dittoe PR. She has a great deal of experience with B2B tech clients and has touched many industries, including financial, legal, healthcare, HR, geospatial, education, etc. Getting national coverage is never an easy feat, but it’s something Michelle has been proud to accomplish several times.
When she’s not working, you can find her playing with her black lab, Deacon, and watching any Auburn sporting event. She is scuba-certified – the best place she’s been diving is Grand Cayman, but she and her husband have a trip to Fiji planned that she’s hoping will top it.
Industry Articles
A Q&A with Mallory Smith, Vice President of Consumer Brands
As VP of Consumer Brands for Dittoe PR, Mallory Smith has seen how B2C public relations has changed firsthand. We talked with her about this role, how B2C public relations is changing across the board, and what it means for our clients.
7 Questions to Ask When Choosing a PR Agency
It’s important to partner with a public relations agency that aligns with your goals and values. Ask these questions during the sales process to identify the right PR partner for your company.
Why Is Thought Leadership Essential to Your PR Strategy?
Companies are full of talented individuals whose insights and experiences can benefit others in their industry. Sharing those insights with the media can also elevate the company itself.
