Michal Spanjer
PR Specialist
Michal is a proud Indiana University graduate with experience helping clients with a variety of efforts, including media relations, thought leadership and more. She has supported the execution of PR strategies for clients in a multitude of industries, including healthcare, sports, technology and tourism. Before starting at Dittoe PR as an intern, she supported marketing communications, social media strategy and community engagement efforts for non-profit, startup and real estate clients. One of her favorite initiatives she worked on involved connecting frontline pandemic workers with volunteer therapists. She previously served as director of engagement and district ambassador for the Public Relations Student Society of America.
Industry Articles
How to Integrate Social Media with Public Relations for Effective, Affordable Marketing
Why do public relations and social media belong together? One builds trust, the other builds reach, and, together, they build brand momentum. Read more about how to strategically blend PR and social media from our Senior Digital Marketing Strategist Marissa Smith.
3 Ways Media Relations Can Drive Business Growth
When people ask what kind of work public relations is, the simplest definition is “helping clients get covered in the news.” But that’s an oversimplification. Director of Content Madisen Petrosky shares three ways “getting covered in the news” can drive business growth.
How Substack Is – and Isn’t – Changing PR
Journalists, media personalities and writers of all kinds have been flocking to Substack in recent years. Why? What does it mean for public relations? Senior Content Specialist Madisen Petrosky takes a look.
