Mallory Smith
Director of Accounts
Mallory is a director of accounts with experience in PR strategic ideation and planning, media relations, thought leadership and PR counsel. With over nine years of PR experience at Dittoe PR, Mallory thrives on elevating clients’ missions and brand awareness through earned media strategies that result in impactful media coverage. Mallory excels in leading Dittoe PR’s global consumer clients, which have been nationally recognized in PR award programs like PR Daily and Ragan’s Media Relations Awards: Purpose-Driven Campaign Winner; Bulldog Reporter Gold Winner for Best Food & Beverages Campaign; and more.
Mallory is an avid runner and practicing yogi and is always on the lookout for the next best hiking destination.
Industry Articles
Dittoe Public Relations Leads NCAA Division I Women’s Basketball Social Media Channels to 296 Million Impressions, 23 Million Engagements
Agency’s copywriting, community management and live game coverage for top 25 competitions during 2022-23 season results in surpassed growth and engagement goals across channels.
How PR Success Compares to Winning the Indy 500
Practice, preparation, patience, teamwork and a little bit of luck are essential to reaching victory lane at the Indy 500 and in PR.
A Q&A with Dittoe PR Founding Principal Liza Dittoe
Dittoe PR Founding Principal Liza Dittoe was born for PR. We asked her questions about her career path, her advice to people seeking a career in PR and why women thrive in this business.
