Kaitlyn Elpers
Director of Accounts
Kaitlyn is Dittoe PR’s resident – and wannabe – social media influencer. Over the last six years, she’s worked with various brands across a multitude of industries, including travel and hospitality, food and beverage, technology, nonprofits, and B2C brands. She’s a southern Indiana native and Indiana University alum and joined the team in 2018, previously working as a media intern for an NYC-based PR agency.
A reality show fanatic, she enjoys working with client Vita Coco’s “Real Partners” like The Bachelor’s Matt James and Dylan Barbour, and her husband enjoys her connections to athletes through client WhistlePig Whiskey’s First Legends Series, including David Ortiz (“Big Papi”) and Barstool Sports. When she isn’t traveling for press trips, she enjoys working on local brands’ grand opening events.
Industry Articles
Six ways PR professionals can (and should) ‘think like a journalist’
As a young kid, I felt I was destined to be a journalist. I wrote family newsletters and questionable short stories. I scored the editor-in-chief spot on the high school newspaper staff and eventually made my way to the college newsroom. But my career led me...
How to Navigate A PR Crisis In Six Simple Steps
Bad reviews. An executive scandal. International data breach. A product malfunction. These are all examples of a PR crisis that many businesses have had to overcome, and they won’t be the last. In today’s age of social media and innovation, the likelihood of a...
How to Find Credible Sources to Cite in Media Pitches
It is more important than ever for public relations professionals to use credible sources in their pitches to the media. These credible sources ensure your audience can trust you, and that the assertions laid out in your pitch are backed up with reliable evidence.
