Kaitlyn Elpers
Director of Accounts
Kaitlyn is Dittoe PR’s resident – and wannabe – social media influencer. Over the last six years, she’s worked with various brands across a multitude of industries, including travel and hospitality, food and beverage, technology, nonprofits, and B2C brands. She’s a southern Indiana native and Indiana University alum and joined the team in 2018, previously working as a media intern for an NYC-based PR agency.
A reality show fanatic, she enjoys working with client Vita Coco’s “Real Partners” like The Bachelor’s Matt James and Dylan Barbour, and her husband enjoys her connections to athletes through client WhistlePig Whiskey’s First Legends Series, including David Ortiz (“Big Papi”) and Barstool Sports. When she isn’t traveling for press trips, she enjoys working on local brands’ grand opening events.
Industry Articles
Earned Media + AI Brand Visibility: What PR Pros Need to Know
Generative AI is here, but why is that good news for PR pros? Vice President of Client Services Ashley McMurray shares how us PR-loving humans will play a significant role in how brands we serve gain visibility in AI-generated answers.
How to Integrate Social Media with Public Relations for Effective, Affordable Marketing
Why do public relations and social media belong together? One builds trust, the other builds reach, and, together, they build brand momentum. Read more about how to strategically blend PR and social media from our Senior Digital Marketing Strategist Marissa Smith.
3 Ways Media Relations Can Drive Business Growth
When people ask what kind of work public relations is, the simplest definition is “helping clients get covered in the news.” But that’s an oversimplification. Director of Content Madisen Petrosky shares three ways “getting covered in the news” can drive business growth.
