Gabby Crays
Social Media Strategist
Gabby is a social media master for her clients and Dittoe PR. She drafts social media copy; creates TikTok and Reels content; oversees the execution of social media strategies; ideates campaign and account strategy; develops paid advertising; helps lead graphic and creative design for clients and Dittoe PR; manages multiple client social media accounts and deliverables; and more. You can find her at most client events, particularly Indiana Sports Corp events including March Madness, Final Four, the Big Ten Football Championship Game, Big Ten Basketball tournaments and more.
Gabby previously worked as a marketing strategist professional intern for Disney’s Fairy Tale Weddings & Honeymoons at the Walt Disney World Company in Orlando, Florida. She’s a graduate of Anderson University.
Industry Articles
What’s New With Facebook, Instagram & Twitter
Some big changes in the top social media apps are headed our way, though some may have already been in the palm of our hand. Check out what’s new from Facebook, Instagram and Twitter.
Three PR Uses for Twitter Lists
One of the most underused social media features by our industry are Twitter lists. Many public relations professionals either don’t know the feature is available or don’t know how it works. Before discussing the best uses for Twitter lists, let’s first touch on...
Four Creative Ways to Research Your Target Audience
When people think of public relations, they often think of the glamorous Samantha Jones-type in “Sex in the City” – but it’s usually much more mundane than that. Don’t get me wrong, we do chat with media on a daily basis, oversee some pretty cool events and travel a...
