Colton Howard
PR Manager
Journalism to PR is not an uncommon career path, and we’re so glad it’s the path Colton took. Before joining Dittoe PR, Colton served as a sports anchor for WANE-15 in Fort Wayne and as Director of Media for a sports and entertainment company out of Boca Raton, Florida. He uses his TV connections in both local and national markets to secure record amounts of media coverage for clients such as the Penrod Arts Fair, PopCon, the Western Golf Association, Jiffy Lube of Indiana and the BMW Championship. Colton graduated from Ball State with a major in Digital Video Production, minor in Journalistic Storytelling and Cum Laude honors. When Colton’s not at work he’s probably hanging out with his adopted Pitbull/Mastiff mix, Migo.
Industry Articles
Why Passive Marketing Won’t Cut It in 2026
Passive marketing, or a “set it and forget it” mentality, won’t see results in 2026. Today, successful organizations must use an integrated marketing foundation that brings together strategy, storytelling, digital infrastructure, and consistent optimization. Dittoe PR Senior Digital Marketing Strategist Marissa Smith shares how to get meaningful results with an active marketing approach.
Earned Media + AI Brand Visibility: What PR Pros Need to Know
Generative AI is here, but why is that good news for PR pros? Vice President of Client Services Ashley McMurray shares how us PR-loving humans will play a significant role in how brands we serve gain visibility in AI-generated answers.
How to Integrate Social Media with Public Relations for Effective, Affordable Marketing
Why do public relations and social media belong together? One builds trust, the other builds reach, and, together, they build brand momentum. Read more about how to strategically blend PR and social media from our Senior Digital Marketing Strategist Marissa Smith.


