Director of Accounts
Ashley’s experience at Dittoe PR includes serving as an account lead and key project manager for national and international clients in industries that include tech, nonprofit, environmental services, hospitality, film, health care, multifamily, banking, sports and more. She executes a variety of writing projects and top-tier media relations and is keen on measurement and reporting to ensure we support our clients and reach the meaningful goals we set together. Ashley started at Dittoe PR as an intern before joining full-time following four years of study at Franklin College and working in the journalism field. She’s an avid antiquer and enjoys trying new coffee shops around Indianapolis.
Profound tragedy is unfortunately a recurring part of our lives. When we have news to share, it can be a tricky question of what and when you should pitch. As humans, we want to be respectful. As PR professionals, we want to be sensitive to conditions and advise our clients and teams on the best course of action. See some tips on navigating public relations in times of national tragedy.
If there’s news to share, a press release is always the answer, right? It may be, but you’ll need to deploy more tools than just a release if you want national news coverage. Consider these questions in our latest blog.
Did you know? Public relations dates back to the late 1800s and touches nearly every industry around the globe. It’s much more than drafting press releases these days, though, and present-day PR agencies can help with branding, social media and event planning. Read on to learn more.