Sara Creighton
Director of Accounts
Sara explored both coasts before settling back home again in Indiana. After studying international relations and French language at the University of San Diego, she pursued career interests in foreign policy, human rights, humanitarian work and telling human-interest stories with impact. She moved to Washington, D.C., and worked for the International Committee of the Red Cross, the world’s largest neutral and independent humanitarian agency supporting victims of international armed conflict. Her specific focus within humanitarian communications was portraying the impact and relevance of international humanitarian law through public, academic and media relations, social media diplomacy, and more.
Sara uses these skills today to lead strategic ideation for campaigns, write complex thought leadership content and work closely with clients across industries with an international scope, sustainability and ESG communications, and more. Not surprisingly, she loves working with nonprofit clients and mission-driven B2B and B2C clients, and she enjoys switching it up with restaurant and hospitality clients.
Industry Articles
Five Years in PR: Industry Differences from 2019 to 2024
The public relations world looks much different in 2024 than it did in 2019. PR Specialist Alyssa Ross examines those differences in the first five years of her career at a pivotal moment in time.
Dittoe PR at 25: Career Highlights from Senior Vice President and Partner Megan Custodio
25 year ago, Chris and Liza took a leap of faith and started Dittoe Public Relations. They took another seven years later when they hired an intern straight out of IU. Today, she’s Dittoe PR’s senior vice president and partner. Here are some of Megan Custodio’s career highlights at Dittoe PR.
Making a Splash at the U.S. Olympic Swim Team Trials
In June, Indianapolis welcomed thousands downtown to cheer on swimmers as they vied for a spot on the U.S. Olympic Swim Team. Dittoe PR was there to capture it all.
