Public relations is largely experiential. The more experience you garner through classroom simulation, internship experience and eventually entry-level professional experience, the more you will naturally grow in the field. But what skills do you need? Tactical and...
Mentorship comes in a variety of forms, from one-off micro-mentorship opportunities to connections that span decades-long careers. It has been my experience, and that of many of my peers, that building relationships and connecting with your community – both modes of...
Profound tragedy is unfortunately a recurring part of our lives. The COVID-19 pandemic. War. Mass shootings. Natural disasters. Police violence. Protests. Two weeks after 9/11, PR Week asked professionals to discuss when “normal” PR activity should resume. Answers...
Camera quality has drastically changed since the explosion of social media over 10 years ago. Photos used to be taken with digital or in-app cameras that created a grainy product, but have since transitioned to smartphones and professionally processed photos with...
Do you ever feel like what you’re trying to accomplish externally as a PR professional occasionally gets lost in translation when working with internal communications teams? As a PR professional (whether in an agency or in-house), you may find yourself so busy with...
