by Skylar Whitney | Jan 29, 2020 | Social Media
If you’ve looked at Instagram’s Discover page any time in the past 12 months, you’ve probably seen at least one influencer promoting a product or brand to their followers. If you’re like me, you might’ve even made a few purchases based on the recommendations of these...
by Skylar Whitney | Dec 26, 2019 | Social Media
As we close the chapter on one of the most interesting decades in history, we’re looking ahead at what opportunities and trends 2020 and the new decade will bring. Here are a few social media-specific trends to keep an eye on in the New Year: Rising popularity of...
by Madisen Petrosky | Dec 5, 2019 | Social Media
This is the third post of a three-part series. What can I say? I love Twitter. If you’ve read Part 1 and Part 2 of this blog series, you know that I’ve found a way leverage Twitter for a number of professional purposes. From researching outlets and reporters to...
by Skylar Whitney | Nov 22, 2019 | Social Media
If you haven’t already noticed, a new update for a social app comes out almost weekly. While most of them just contain “minor bug fixes,” there are a few that come along and change it all. Remember when Snapchat filters were released or when Instagram rolled out...
by Ashley Shuler | Oct 31, 2019 | Social Media
One of the most underused social media features by our industry are Twitter lists. Many public relations professionals either don’t know the feature is available or don’t know how it works. Before discussing the best uses for Twitter lists, let’s first touch on...
