While a placement in the New York Times is a tremendous accomplishment for many PR professionals (including myself) and the kind of coverage companies dream of, we cannot underestimate the power local media can have on an organization’s communications strategy. As a...
When it comes to having a strong social media presence, proper branding is everything. That’s why it’s crucial to create and continually reference a brand kit that clearly outlines the image you have curated for your brand. Where do you start? What all should be...
There are few things I love more than watching a good movie – a movie that really makes you think or has you dissecting all the details afterwards. I often find myself coming out of a movie thinking, “If the main character would have just done THIS, everything could...
Stepping into a leadership role is both challenging and exciting. If you’re a PR professional who just got promoted, congratulations! Or if you’re someone who wants to be a key leader one day, congrats on your ambition! Many PR pros, especially at the entry...
Our most-sought-after internship is upon us! It’s time to lock in our top-tier public relations and social media interns for summer 2023. For more than 20 years, Dittoe Public Relations has provided hands-on PR experience to the next generation of professionals. This...
