Three PR Uses for Twitter Lists

One of the most underused social media features by our industry are Twitter lists. Many public relations professionals either don’t know the feature is available or don’t know how it works. Before discussing the best uses for Twitter lists, let’s first touch on...

Five Tips for Acing Your Internship

Internships are a great opportunity to learn about your strengths and weaknesses in the profession you intend to pursue as a career. For me personally, this has been very apparent, as I started this internship at Dittoe PR with no prior agency experience. To say I was...

Four Creative Ways to Research Your Target Audience

When people think of public relations, they often think of the glamorous Samantha Jones-type in “Sex in the City” – but it’s usually much more mundane than that. Don’t get me wrong, we do chat with media on a daily basis, oversee some pretty cool events and travel a...