Camera quality has drastically changed since the explosion of social media over 10 years ago. Photos used to be taken with digital or in-app cameras that created a grainy product, but have since transitioned to smartphones and professionally processed photos with...
While brands typically promote a commitment to inclusion at the core of their values, they often unintentionally exclude some audience members. Following through on promises of inclusion is essential, especially in a world where people are increasingly expecting...
Okay, it’s not really National Use Micro-Holidays Day, but read on to see how micro-holidays can help elevate your social media presence! It may not always seem like it, but the main goal of social media is to be, well, social! As social media marketers, we spend most...
Remember when the biggest thing on social media was trying to decide who to put in your Myspace Top 8? Yeah, neither do I. Today’s social media landscape is so cluttered with dance trends, viral memes, life diaries and more, it can be nearly impossible to keep track...
We’re not talking about getting down on one knee with a diamond ring, we’re talking about Instagram engagement. In 2020, social media has been the most important tool – and sometimes, the only tool – for brands to communicate with their target audience throughout the...