OUR BLOG
News and Insights
Explore content from our team of public relations and social media experts — industry insights, company news and more!
Are nano-influencers in your PR strategy? They should be.
According to Planoly, nano-influencers earn a 7% average engagement rate, which is higher than any other influencer group. There are also 3-9x as many nano-influencers as there are macro- (500K-1M) or mega- (1-5M) influencers, giving brands more opportunities to reach these audience members directly.
Tips for PR Firms to Work Effectively with Other Agencies
Public Relations has transformed into an integrated service offering. In addition to media relations, PR also includes social media, thought leadership, content development, influencer engagement and much more. Collaboration helps all agencies do together what they cannot do separately.
How to Execute a Successful Press Conference
Everyone knows what a press conference is, but determining when and why to organize one (or how) can be a little less clear. From a PR perspective, press conferences can be beneficial in acquiring an influx of media coverage all at once, allowing all attending media to simultaneously learn about and share an announcement and cause a big splash of coverage.
Four Social Media Trends for 2021
As social media platforms hit a record-breaking 3.8 billion users, social media teams across the nation are wondering how they can best engage with their audience in the new year. We’ve compiled a list of four social media trends we’ll likely see in 2021.
Finding Professional Fulfillment with Your Enneagram Type
The enneagram is another personality test, but this one draws from your core motivations that helped shape you and is based on some of your biggest desires and fears. Learning and appreciating your enneagram type can help you understand the underlying reasons you’ve made a decision in your life – like your career.
Reflecting on Dittoe PR’s 2020 Successes
As I pause to think about the highs and lows Dittoe PR has experienced this year, I feel incredibly fortunate to say that we have come out on top. There is so much our team should be proud of for accomplishing in 2020.






