Madisen Petrosky
Director of Content
Madisen is Dittoe PR’s resident editor – she loves to review content drafted by her account teams (and everyone else) and help shape them into great narratives. She also likes to draft content herself, everything from press releases to white papers to internal communications. She enjoys working with clients in niche trade industries like health care, edtech and multifamily housing.
Madisen took a roundabout career path to PR agency life. She holds a degree in English Literature from Ball State, a Master’s certificate in Publishing from the University of Denver, and worked in nonprofit marketing before landing at Dittoe PR. She’s a published author, a voracious reader and keeps trying to make Dittoe PR Book Club happen.
Industry Articles
A Q&A with Dittoe PR Founding Principal Liza Dittoe
Dittoe PR Founding Principal Liza Dittoe was born for PR. We asked her questions about her career path, her advice to people seeking a career in PR and why women thrive in this business.
PR Lessons We Can Learn from Apple TV+’s “Ted Lasso”
“Ted Lasso” is a silly show about an American football coach trying to coach English Premier League soccer, and there are some pretty great public relations lessons PR pros and businesses alike can take from it. Account Coordinator Kyle Jeanor breaks them down.
What to Consider when Targeting Local Media
Local media can play a key role in an organization’s earned media strategy. Account Executive and former local TV journalist Andi Sommers shares what to consider when reaching out with your story.
