Jericho Barr-Redmond
PR Specialist
Jericho is a Ball State grad and former resident assistant (RA) who began at Dittoe PR as a summer intern. He worked for Dittoe PR part-time while finishing his last semester and joined us full-time after graduation. Jericho enjoys working with trade and national publications for his clients, including Merchants Capital and Employ Inc.
Industry Articles
Six ways PR professionals can (and should) ‘think like a journalist’
As a young kid, I felt I was destined to be a journalist. I wrote family newsletters and questionable short stories. I scored the editor-in-chief spot on the high school newspaper staff and eventually made my way to the college newsroom. But my career led me...
How to Navigate A PR Crisis In Six Simple Steps
Bad reviews. An executive scandal. International data breach. A product malfunction. These are all examples of a PR crisis that many businesses have had to overcome, and they won’t be the last. In today’s age of social media and innovation, the likelihood of a...
How to Find Credible Sources to Cite in Media Pitches
It is more important than ever for public relations professionals to use credible sources in their pitches to the media. These credible sources ensure your audience can trust you, and that the assertions laid out in your pitch are backed up with reliable evidence.