Colton Howard
PR Manager
Journalism to PR is not an uncommon career path, and we’re so glad it’s the path Colton took. Before joining Dittoe PR, Colton served as a sports anchor for WANE-15 in Fort Wayne and as Director of Media for a sports and entertainment company out of Boca Raton, Florida. He uses his TV connections in both local and national markets to secure record amounts of media coverage for clients such as the Penrod Arts Fair, PopCon, the Western Golf Association, Jiffy Lube of Indiana and the BMW Championship. Colton graduated from Ball State with a major in Digital Video Production, minor in Journalistic Storytelling and Cum Laude honors. When Colton’s not at work he’s probably hanging out with his adopted Pitbull/Mastiff mix, Migo.
Industry Articles
PR Lessons We Can Learn from Apple TV+’s “Ted Lasso”
“Ted Lasso” is a silly show about an American football coach trying to coach English Premier League soccer, and there are some pretty great public relations lessons PR pros and businesses alike can take from it. Account Coordinator Kyle Jeanor breaks them down.
What to Consider when Targeting Local Media
Local media can play a key role in an organization’s earned media strategy. Account Executive and former local TV journalist Andi Sommers shares what to consider when reaching out with your story.
PR Lessons We Can Learn From The Movies
Have you ever watched a movie and cringed on behalf of a character’s PR team for the in-universe backlash they’d have to mitigate? Us too. Check out some of Senior Account Manager Paige Isch’s favorite examples.
