Ashley McMurray
Vice President, Client Services
Ashley has seen and done it all in her 13 years at Dittoe PR, having served an impressive roster of diverse clients in media relations, thought leadership, content creation, event activation, PR strategy and more. Today, she is passionate about applying her love for analytics and technology to our firm’s reporting and operations needs, ensuring we provide our clients with accurate and meaningful KPIs and that we have all the tools and processes to keep us organized, online and connected in this work-from-home era. Ashley has built a number of long-standing client relationships in the consumer tech and professional services spaces, some of which have been ongoing for more than a decade. She is a graduate of Indiana University’s Kelley School of Business where she specialized in marketing.
Ashley has recently added another important role to her resume: mom.
Industry Articles
PR Lessons We Can Learn from Apple TV+’s “Ted Lasso”
“Ted Lasso” is a silly show about an American football coach trying to coach English Premier League soccer, and there are some pretty great public relations lessons PR pros and businesses alike can take from it. Account Coordinator Kyle Jeanor breaks them down.
What to Consider when Targeting Local Media
Local media can play a key role in an organization’s earned media strategy. Account Executive and former local TV journalist Andi Sommers shares what to consider when reaching out with your story.
PR Lessons We Can Learn From The Movies
Have you ever watched a movie and cringed on behalf of a character’s PR team for the in-universe backlash they’d have to mitigate? Us too. Check out some of Senior Account Manager Paige Isch’s favorite examples.
