7 TikTok Trends for Any Brand

7 TikTok Trends for Any Brand

Since joining TikTok, you’ve probably come across videos on your For You page that have millions of views or use the same audio in different ways. Maybe you’re ready to try your hand at a trend, or maybe you already have, but if you’re reading this, you must be ready...

Update Your Social Media Strategy for 2022

It’s hard to believe it’s been almost two years since the COVID-19 pandemic changed marketers’ approach to social media essentially overnight. What was once a fun, somewhat-beneficial awareness tool transformed into one of the primary ways to stay connected and an...

How to Get Your Brand Started on TikTok

I’m going to assume that, if you’re reading this blog, you are at least somewhat familiar with the social media platform TikTok. If for some reason you aren’t, please go create a profile, spend 30 minutes scrolling the For You page, and then try to tell me it’s not...

TikTok vs. Instagram Reels

It’s no secret that short-form video content has exploded in popularity on social media over the past year. At the heart of this success are two beloved trailblazers: TikTok and Instagram Reels. Since the launch of Instagram Reels in August 2020, users have been...