by Marissa Smith | Jun 11, 2026 | Digital Marketing, Thought Leadership
The short answer: yes — but not in the same way they were even two years ago. Google’s advertising ecosystem is undergoing one of its largest transformations since the introduction of Smart Bidding. As AI Overviews, AI Mode, and Gemini-powered search experiences...
by Andi Sommers | Jun 8, 2026 | Internship, Job Openings
Want to jumpstart your career in public relations or social media with an internship that actually puts you in the action? We’re looking for curious, creative, and driven storytellers who want their ideas heard and their work to make a real impact. We’re hiring paid...
by Madisen Petrosky | Apr 20, 2026 | Content, Digital Marketing, PR tools
One of my summer jobs during college was to answer people’s questions online. Essentially, I was paid to Google things before smartphones were ubiquitous, and when the most effective search results came from stringing keywords together. As an example, if someone...
by Marissa Smith | Mar 23, 2026 | Digital Marketing, SEO, Strategy
In the near decade since I began my career in marketing, the baseline expectations for what organizations need to succeed have changed dramatically. The shift is even more striking viewed through the lens of Dittoe PR, given that our integrated communications agency...
by Madisen Petrosky | Mar 6, 2026 | Strategy
Introducing Dittoe PR’s Renewed Brand Story While tiny font tweaks and small color shifts are key to a visual rebrand, AdAge says it’s all about the brand strategy. A logo captures attention, but brand strategy carries the narrative. Oftentimes, a rebrand...
