Camera quality has drastically changed since the explosion of social media over 10 years ago. Photos used to be taken with digital or in-app cameras that created a grainy product, but have since transitioned to smartphones and professionally processed photos with...
While brands typically promote a commitment to inclusion at the core of their values, they often unintentionally exclude some audience members. Following through on promises of inclusion is essential, especially in a world where people are increasingly expecting...
It’s hard to believe it’s been almost two years since the COVID-19 pandemic changed marketers’ approach to social media essentially overnight. What was once a fun, somewhat-beneficial awareness tool transformed into one of the primary ways to stay connected and an...
Okay, it’s not really National Use Micro-Holidays Day, but read on to see how micro-holidays can help elevate your social media presence! It may not always seem like it, but the main goal of social media is to be, well, social! As social media marketers, we spend most...
I’m going to assume that, if you’re reading this blog, you are at least somewhat familiar with the social media platform TikTok. If for some reason you aren’t, please go create a profile, spend 30 minutes scrolling the For You page, and then try to tell me it’s not...
