by Sarah Cox-Dedrick | Mar 24, 2021 | Public Relations
Well, friends, we’re a year out from the onset of the pandemic. Since then, we’ve all encountered quite a bumpy road – be it COVID-19 illnesses or the slew of racial injustices – and companies around the world have had to alter their external presence one way or...
by Sarah Cox-Dedrick | Oct 23, 2020 | Public Relations
In the world of sharing news, PR professionals are adept at rolling with the punches and expecting the unexpected. A crisis? There’s typically a protocol involved that the team is prepared to execute. Last minute press release? Happens quite frequently. Early mornings...
by Sarah Cox-Dedrick | Nov 14, 2019 | Public Relations
Over time, it has become more common for companies to integrate public relations into their marketing plan. Why? Because each method of communication is impactful in its own way and can complement each other well when executed correctly. Your Customer At the end of...
by Sarah Cox-Dedrick | Jul 18, 2019 | Media Relations
You’ve made the big plunge! Congrats on your incredible startup adventure. You’re probably thinking, “Now where do I go next?” It’s no secret that starting a new business, no matter how much professional experience you have under your belt, is a challenging endeavor....
