Whether you’re planning a grand opening event, an intimate press dinner or an exclusive VIP party, the preparations and reporting are fairly consistent. Depending on the scale and purpose of your event, however, showcasing the results may vary depending on goals and...
Everyone knows what a press conference is, but determining when and why to organize one (or how) can be a little less clear. From a PR perspective, press conferences can be beneficial in acquiring an influx of media coverage all at once, allowing all attending media...
Are you haunted by writer’s block? Are your creative thoughts and ideas ghosting you? The torturous feeling that’s as agonizing as it is inevitable – nearly every writer struggles with “getting stuck” while writing and creating. For many professionals – including...
Do the words “team building” induce irritability and eye-rolls in your office? Are you imagining The Office’s Michael Scott screaming, “conference room – now!” while employees slowly trickle in for an over-the-top attempt at collectiveness? Obviously work is meant...
This time last year, I was barreling toward a quarter-life crisis by unnecessarily stressing about post-grad life. Despite rationally knowing I was prepared to work as a “real-life” PR pro and function as an active adult, I was terrified. Today, I can reflect back and...
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