Kaitlyn Elpers
Director of Accounts
Kaitlyn is Dittoe PR’s resident – and wannabe – social media influencer. Over the last six years, she’s worked with various brands across a multitude of industries, including travel and hospitality, food and beverage, technology, nonprofits, and B2C brands. She’s a southern Indiana native and Indiana University alum and joined the team in 2018, previously working as a media intern for an NYC-based PR agency.
A reality show fanatic, she enjoys working with client Vita Coco’s “Real Partners” like The Bachelor’s Matt James and Dylan Barbour, and her husband enjoys her connections to athletes through client WhistlePig Whiskey’s First Legends Series, including David Ortiz (“Big Papi”) and Barstool Sports. When she isn’t traveling for press trips, she enjoys working on local brands’ grand opening events.
Industry Articles
Public Relations vs. Marketing – What’s the Difference?
There are a lot of blurred lines when it comes to public relations and marketing. They intertwine so seamlessly that it can be easy to mistake one for the other. Often times when I tell others I work in PR, they’ll usually respond with something along the lines of...
Five Skills to Take PR Pros to the Next Level
There’s no doubt about it – PR is no longer just press releases. While media relations and communication skills cannot be understated, exceptional public relations pros will know how to utilize non-traditional skills to stand out and make an impact for their clients....
Pitching 101: Media advisories, press releases and more
Being a young professional in the industry, many of my closest friends and family still don’t understand exactly what public relations and media relations consists of. To keep the conversation short and sweet, I describe my profession as “emailing reporters and asking...