
Maddie Greer
PR Specialist
Maddie is a Butler University grad and didn’t travel far from campus to join the Dittoe PR team. Today she works diligently to secure local TV interviews, track and share coverage, draft and manage client communications, and most importantly, bake cookies for the DPR team. Some of her favorite accounts to work on are those in niche industries such as hearing protection and consumer electronics, as well as food and beverage. Outside of work (and the kitchen), Maddie loves spending time with her dog, Moose, and sharing their adventures on Moose’s Instagram page.
Industry Articles
PR Agencies vs. In-House PR
“Should I hire a PR agency or just hire someone internally?” We hear this often on the business development side of things. There are major differences between hiring an agency and hiring an individual(s) in-house to oversee PR, and pros and cons for each. Here are some things to consider if your organization is weighing whether to hire a PR agency versus keeping or adding PR in-house.
Why PR Is More Important Now Than Ever
If we’ve learned anything from this past year, it’s that sometimes it’s hard to anticipate what the future holds and how different audiences will react. As our virtual world continues to expand and evolve, so will the need for impactful external communications globally.
How PR Has Shifted Since COVID-19
Public relations is a profession that is built upon communication and the skills needed to cultivate favorable public images for organizations and/or individuals. For our staff at Dittoe PR, it’s been interesting to observe how our day-to-day lives have shifted – everything from where we’re working, to what our clients need.