Gabby Crays
Social Media Strategist
Gabby is a social media master for her clients and Dittoe PR. She drafts social media copy; creates TikTok and Reels content; oversees the execution of social media strategies; ideates campaign and account strategy; develops paid advertising; helps lead graphic and creative design for clients and Dittoe PR; manages multiple client social media accounts and deliverables; and more. You can find her at most client events, particularly Indiana Sports Corp events including March Madness, Final Four, the Big Ten Football Championship Game, Big Ten Basketball tournaments and more.
Gabby previously worked as a marketing strategist professional intern for Disney’s Fairy Tale Weddings & Honeymoons at the Walt Disney World Company in Orlando, Florida. She’s a graduate of Anderson University.
Industry Articles
Tips on Covering an Event for Social Media
There are a lot of moving parts when it comes to event planning. Capturing that event on social media is a whole strategy on its own. See some tips for preparing and how to get the best shots day-of.
Four Social Media Trends for 2023
Authentic human connection drives social media (ever heard of BeReal?). We’re entering an era of user-generated content and less-curated feeds. Here are four social media trends we’ll see in 2023.
How to Build Your Personal Brand on Social Media
Your personal brand identity is as unique as your thumbprint, formed through a lifetime of personal experiences. On social media, your personal brand should reflect your identity and authentically showcase the unique value you provide.