Colton Howard
PR Manager
Journalism to PR is not an uncommon career path, and we’re so glad it’s the path Colton took. Before joining Dittoe PR, Colton served as a sports anchor for WANE-15 in Fort Wayne and as Director of Media for a sports and entertainment company out of Boca Raton, Florida. He uses his TV connections in both local and national markets to secure record amounts of media coverage for clients such as the Penrod Arts Fair, PopCon, the Western Golf Association, Jiffy Lube of Indiana and the BMW Championship. Colton graduated from Ball State with a major in Digital Video Production, minor in Journalistic Storytelling and Cum Laude honors. When Colton’s not at work he’s probably hanging out with his adopted Pitbull/Mastiff mix, Migo.
Industry Articles
How PR Has Shifted Since COVID-19
Public relations is a profession that is built upon communication and the skills needed to cultivate favorable public images for organizations and/or individuals. For our staff at Dittoe PR, it’s been interesting to observe how our day-to-day lives have shifted – everything from where we’re working, to what our clients need.
Agency vs. In-house: Sports PR
With both of my parents and older brother all working in sports public relations in some capacity, I dreamt of following in their steps and joining “the family business.” Focused on attaining that goal, I hadn’t opened myself to other aspects of the profession nor...
Switching from journalism to PR: The surprises, struggles and wins
When declaring a major in college, it is easy to get overwhelmed with all of the different routes that a student interested in media could take. Is it advertising? Is it news writing and editing? How about marketing? Public relations? Broadcast journalism? As an...