Three Tips to Plan a Successful Grand Opening

Dittoe PR is no stranger to planning grand opening events. Between Broken Beaker Distillery, two CycleBar locations, six GetGo locations, Carmel’s Market District, Hickory House, and Broken English Taco Pub – among many others – we’ve got the process down pat.   When Chicago-famous taqueria Broken English Taco Pub decided to expand to Indianapolis, they had to not only find the perfect location but an Indianapolis public relations team to assist with grand opening planning and secure media coverage around the expansion to the Circle City. Assisting with everything from creating the guest list and sending invitations to coordinating a Facebook [...]

How To Pitch a Unique Client to the Media

A blood-soaked box. Severed fingers. Barrels of slime. Surgical masks. Creepy, crawly critters. Who knew that would be part of our media efforts for one of our most interesting clients. This is our sixth year working with Indy Scream Park, Indiana’s premier Halloween event filled with haunted attractions, and the frights keep coming! The challenge of gaining media attention for a client this unique is the local competition. How does Indy Scream park stand out from its competitors, despite being the only interactive one with five attractions? We decided to create “media boxes”—in addition to our individual, personalized pitches—and it worked! [...]

By |2017-12-28T09:25:50-05:00November 16th, 2017|Media Relations|0 Comments

Dittoe PR Takes Over Seattle With ‘Strawless In Seattle’ Campaign

It all started with a plastic straw.   Plastic straws seem harmless, but after working with Aardvark paper straws for more than three years, we’ve learned more about the dangers of plastic straws than one can even imagine possible.   Plastic straws pollute our oceans, beaches, and harm our marine life. Fish feed on microplastics, which can then end up on our own plates, and before you know it, humans ingest plastic for dinner. In the U.S. alone, we use 500 million plastic straws daily. By 2050, plastics in the ocean will outweigh the fish.   When Aardvark teamed up with [...]

By |2017-10-30T15:59:34-04:00October 26th, 2017|Media Relations|0 Comments

Dittoe Public Relations Aces Third BMW Championship

At Dittoe PR, we pride ourselves on truly becoming an extension of our clients' marketing teams, and that’s why so many of our clients have partnered with us for numerous years.   The Western Golf Association (WGA) is one of our favorite examples. The organization conducts the BMW Championship, the penultimate event in the PGA TOUR’s FedExCup Playoffs, and oversees the sole beneficiary of the prestigious event—the Evans Scholars Foundation, which provides full college tuition and housing scholarships to students with financial need and strong caddie and academic records.   Every other year, the BMW Championship is played in the Chicago area. [...]

By |2017-10-19T16:37:20-04:00October 19th, 2017|Media Relations|0 Comments

Where is the love? How to strengthen company culture

In today’s digitally connected age, company culture has been thrust into the spotlight as a real benefit for potential talent and a vital component of a successful business. With large corporations revamping their company culture or adding to their existing office environment, how can small companies compete?   After a flurry of new hires at Dittoe PR, the leadership team decided to dedicate time and effort to strengthening our culture and benefitting team members. This culminated in a collaborative “How We Roll” document with key phrases that allude to overarching mantras we practice that encourage teamwork, communication, and success. For example, [...]

By |2017-10-13T10:14:57-04:00October 11th, 2017|Media Relations|0 Comments
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