Public Relations has transformed into an integrated service offering. In addition to media relations, PR also includes social media, thought leadership, content development, influencer engagement and much more. Collaboration helps all agencies do together what they cannot do separately.
It’s not always easy to land your first PR agency gig without resources, connections and having fulfilled an agency internship (or two, or three…) first. Working in an agency requires a lot of intangible skills – such as initiative, agility, ...
Now more than ever, company culture is highlighted across all areas of business and is often a huge driver in new business, talent acquisition, company morale, employee retention and more. Dittoe Public Relations has always held company culture in high ...
As a young kid, I felt I was destined to be a journalist. I wrote family newsletters and questionable short stories. I scored the editor-in-chief spot on the high school newspaper staff and eventually made my way to the college ...
Although it’s been around for decades in the form of celebrity endorsements, influencer relations is the latest craze in public relations and integrated marketing and is only going to continue to grow in relevancy. Rightfully so, too, because if done ...