If you’re looking for meaningful coverage in an array of media verticals, you want Cooper on your team. He executes media relations plans to the letter and ensures clients see their names in the headlines, including Indy Scream Park, TCC, Chasing Indiana’s Game and SAGE. An avid sports fan and former student manager for Purdue Men’s Basketball, Cooper also worked with our social media team during the 2021 NCAA Men’s Basketball Tournament, where we managed the Indiana Sports Corp and Final Four social media accounts throughout all 66 tournament games.
Cooper graduated from Purdue University and interned with AJ Foyt Racing, the Indiana Pacers, Dreyer and Reinbold Racing, and IDC/Newpoint Marketing before joining the Dittoe PR team. Today, he regularly volunteers as a dog walker at the Humane Society for Hamilton County and always ensures a Puppy-gram is delivered to the office for Valentine’s Day.
Profound tragedy is unfortunately a recurring part of our lives. When we have news to share, it can be a tricky question of what and when you should pitch. As humans, we want to be respectful. As PR professionals, we want to be sensitive to conditions and advise our clients and teams on the best course of action. See some tips on navigating public relations in times of national tragedy.
If there’s news to share, a press release is always the answer, right? It may be, but you’ll need to deploy more tools than just a release if you want national news coverage. Consider these questions in our latest blog.
Did you know? Public relations dates back to the late 1800s and touches nearly every industry around the globe. It’s much more than drafting press releases these days, though, and present-day PR agencies can help with branding, social media and event planning. Read on to learn more.