Andi Sommers
Senior Account Manager
Andi works with clients from various industries on content drafting for different thought leadership initiatives as well as pitching and securing media opportunities for local, trade and national publications. Some of her favorite opportunities have come from clients in higher education and eLearning technology because of the immense impact that they can have on their target audiences. She also loves working with clients who are local to the Indianapolis area to help them coordinate local media opportunities, whether they are launching a campaign such as WGU Indiana’s Night Shift Nurses Packing Party or hosting an annual event like the Penrod Arts Fair.
A Franklin College grad, Andi began her career as a multimedia journalist for WREX in Rockford, Illinois, where she covered mostly local and state government stories. After two years as a reporter, she made the switch to PR when she joined the Indiana House of Representatives as a press secretary where she handled media relations efforts for a handful of state representatives about various pieces of legislation pertaining to education, workforce development, health care and more.
Industry Articles
PR Predictions for 2024: The Year of AI, Affiliate Marketing & Data
There are plenty of big news stories coming in 2024, so what’s in store for PR professionals as we look to excel in the year ahead? Vice President of Client Services Ashley McMurray dives into the trends shaking up the industry.
3 Reasons Your Company Should Budget for PR in 2024
Q4 is here, meaning many businesses and department leads are evaluating and finalizing their budgets for the upcoming year. Should PR make the cut? A strong PR strategy can take your business to new heights, especially during strained economic times. Here are 3 reasons your company should include PR in your 2024 budget.
Life in Plastic: It’s a PR-tactic!
The Barbie movie’s marketing campaign took over everything from Google to Xbox. Dittoe PR’s Mallory Smith and Kaitlyn Elpers identify PR takeaways any team can use.