If anyone was born do to PR, it’s Liza. Her love of the craft shows, and her enthusiasm for the business, dedicated to her clients and knowledge of the media is unmatched. Liza began her career in New York City with Prime Time Live, giving her the opportunity to work side-by-side with Sam Donaldson and Diane Sawyer. Feeling the pull to put others in front of the camera, Liza began working in public relations at a mid-sized agency in Chicago. After two years, she returned to Indiana to open a remote division of the company, quickly surpassing sales of Silicon Valley and New York City locations. In 1999, Liza left the company to start Dittoe PR. What started as a small business operating out of their basement quickly grew into a booming agency that continues to thrive under Liza’s leadership to this day.