PR Agencies vs. In-House PR

“Should I hire a PR agency or just hire someone internally?” This is a question I hear often working on the business development side of things, and it’s one that took me several years of agency experience to fully understand how to answer.  From a company...

8 Skills You Need but Cannot Be Taught

At a minimum, employees need role-specific knowledge, experience and skills to perform their job duties as expected. However, those who usually stand out as high performers often embody additional qualities, ones that aren’t easily taught. A few months ago I was asked...