How to Execute a Successful Press Conference

Everyone knows what a press conference is, but determining when and why to organize one (or how) can be a little less clear. From a PR perspective, press conferences can be beneficial in acquiring an influx of media coverage all at once, allowing all attending media...

Finding Professional Fulfillment with Your Enneagram Type

You’ve probably heard of the Myers-Briggs personality types or the Keirsey temperaments, but do you know your enneagram? If you don’t, take the quick and free quiz “Classical Enneagram Test” here. The enneagram is another personality test, but this one draws from your...

PR Pros: Networking Tips in the Age of Zoom

Networking. Some people cringe at the word while some welcome the opportunity to meet new faces, chat, and create relationships based on personal and professional similarities. Me? I’m a cringer, but in the world of PR, networking is inevitable.  With coronavirus...