by Dittoe PR | Dec 28, 2017 | Client Relationships, Contributor, Credibility, Media Strategy, PR tools, Public Relations, Thought Leadership
At its core, strategy drives public relations. So when it comes to finding unique and relevant ways to leverage clients as thought leaders in their respective industries, many PR professionals strategically turn to bylined articles. What is a bylined article? A...
by Dittoe PR | Dec 21, 2017 | Content, PR tools, Public Relations, Thought Leadership
Looking for some PR inspiration? We’ve rounded up the best PR blogs to follow in the new year. 1. Ragan’s PR Daily This is one of the more obvious and most popular ones out there, and more of us should be visiting it at least once a week. Not only does it...
by Dittoe PR | Jul 13, 2016 | Client Coverage, Client Relationships, Communication, Media Relations, Media Strategy, PR tools, Public Relations, Thought Leadership
For many companies, there’s no better feeling than seeing positive media coverage about your brand. Not only is it a powerful way to build credibility and raise awareness, but it’s also a great way to further your business objectives. That is, if you know which...
by Dittoe PR | Oct 9, 2015 | Content, PR tools, Social Media, Thought Leadership
Techopedia defines SMA as “the approach of collecting data from social media sites and blogs and evaluating that data to make business decisions.” In short, SMA tools are designed to help analyze and improve overall social performance. It’s no secret that these tools...